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Teaching Fans choose sides in the "Chicken Sandwich War" of our time

Fans choose sides in the "Chicken Sandwich War" of our time

A famous author once commented that politics, religion, and cereal were topics too controversial to be brought up in public. Now we’re adding chicken sandwiches to the list, thanks to Popeyes's release of its crispy chicken sandwich. With just one addition to a fast-food menu, the hierarchy of chicken sandwiches in America was rattled, and the supremacy of Chick-fil-A and others was threatened.

Katie Workman, AP National Writer, adapted by Actively Learn staff for educational purposes
The Associated Press

ESSENTIAL QUESTION:

How is social media being used to promote a new product?
STANDARDS:
RI.2 - Main Ideas, RI.3 - People & Events, RI.8 - Evaluate Argument

DEPTH OF KNOWLEDGE (DOK) LEVELS:

2,3
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